Orthographical and punctuation advertisement task

From flicking through magazines I found that all the large advertisements were grammatically correct, this is because of today's technology, and how it's almost impossible to make a punctuation mistake, because of spellcheck and the long process of quality checks company's do before they advertise, on my work experience at Sky's creative agency in London, I was shown the stages of advertisement and how about 10 different levels of the company have to check the details from the graphology to the grammar of the advert until it actually reaches the public eye. Therefore I searched some more unprofessional adverts and found many mistakes that through careless attention, the public realised the grammar was incorrect.

I before E except after C!


Another advert I found that is pragmatically appealing to a humours audience, was a snickers advert that had a very good play on words, the lack of correct grammar catches people's attention to carry on reading that the semantic field of the advert is if your tired and making spelling mistakes in your office or at home grab a snickers to give you energy and a buzz to focus on spelling mistakes!